How Much Money Does YouTube Pay Per 1,000 Views?
Ballparks, not myths: what YouTube actually pays per 1,000 views, why the number varies so wildly, and how to sanity-check any figure you're quoted.
Marques Brownlee — one of the most respected tech reviewers on YouTube covering smartphones, laptops, and emerging tech.
Transparency: Public channel statistics are retrieved using the YouTube Data API. Revenue estimates are independently calculated and are not provided or verified by YouTube or Google.
Estimated earnings
Based on ~21.2M monthly views and an estimated RPM of $10.40 per 1,000 views.
Estimated monthly earnings
$220.9K
$132.5K — $331.4K
Estimated yearly earnings
$2.7M
$1.6M — $4M
Sponsorship value (per video)
$172.8K
$103.7K — $276.4K
Estimated RPM
$10.40/ 1,000 views
Estimated CPM
$18.72/ 1,000 views
Estimated Shorts revenue
$2.2K/ month
Independent estimates only. Actual earnings depend on many factors we cannot observe — ad category mix, fill rate, watch time, YouTube revenue share, sponsorship deals, taxes, and more.
Channel stats
Averaged across the 12 most recent uploads.
Average of (likes + comments) ÷ views on recent uploads.
Typical streams for a creator of this size. This tool only estimates ad revenue and sponsorship value.
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Ballparks, not myths: what YouTube actually pays per 1,000 views, why the number varies so wildly, and how to sanity-check any figure you're quoted.
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