How Much Money Does YouTube Pay Per 1,000 Views?
Ballparks, not myths: what YouTube actually pays per 1,000 views, why the number varies so wildly, and how to sanity-check any figure you're quoted.
Gav and Dan film fascinating slow-motion footage of experiments and everyday phenomena.
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Transparencia: Las estadísticas públicas de los canales se obtienen a través de la YouTube Data API. Las estimaciones de ingresos se calculan de forma independiente y no están proporcionadas ni verificadas por YouTube ni por Google.
Estimated earnings
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Estimated monthly earnings
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Estimated yearly earnings
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Sponsorship value (per video)
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Estimated RPM
$7.15/ 1,000 views
Estimated CPM
$12.87/ 1,000 views
Estimated Shorts revenue
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Independent estimates only. Actual earnings depend on many factors we cannot observe — ad category mix, fill rate, watch time, YouTube revenue share, sponsorship deals, taxes, and more.
Channel stats
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Typical streams for a creator of this size. This tool only estimates ad revenue and sponsorship value.
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OpenBallpark brand-deal rates from subscribers and engagement.
OpenBallparks, not myths: what YouTube actually pays per 1,000 views, why the number varies so wildly, and how to sanity-check any figure you're quoted.
How the Shorts Creator Pool actually works, what to realistically expect per 1,000 Shorts views, and how to think about Shorts as part of a real revenue strategy.
The honest answer isn't a single number — it's a 30× range depending on niche, geography, and content mix. Here's how to figure out where a specific 100K channel actually lands.
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